Are you targeting local shoppers? Think Facebook Marketplace. Optimizing Product Listings Your product will compete with other similar items on the market so aim for top-notch listings. Detailed descriptions highlight your product benefits Make sure your product appears when buyers search for it on a marketplace by including relevant keywords in your listing's title and description. Don't hesitate to write a long description with lots of details about your product. Also add any award badges to the description to show that your product is trustworthy. With images on your listings remember that more is more show your product from different angles and demonstrate it in use.
Working with Reviews When shoppers see dozens of similar products they pay special attention to reviews. It's that simple the more five-star reviews you have the more sales you'll get. Always ask customers for reviews but not right after their purchase as they need time to receive and try the product. To give mobile number list buyers an extra incentive to leave a review offer a discount for their next purchase or a small gift that will appear in their inbox a week or two after you make the sale. If you receive a negative review please contact the customer to resolve the issue. Marketing Week examines the data and interviews Jann Martin Schwarz global head of the LinkedIn B B Institute about targeting long-term B B marketing goals and more.
Marketing Week Top lead generation challenges for B B marketers percent of B B marketers say creating targeted and engaging content is their most difficult lead generation challenge followed by difficulty collecting quality data at percent and managing and tracking leads by percent according to recently published B B marketing research data of interest to digital marketers. MarketingProfs Account-Based Marketing Boosted by the Pandemic percent of B B buyers plan to do more business online post-pandemic than during pre-covid times while percent say purchasing has become more complex and challenging with six to people now the median size of buying groups newly released survey data shows.